SBC Summit Tbilisi is the key iGaming exhibition in Eastern Europe and Central Asia, held annually at the magnificent Sheraton Grand Tbilisi Metachi Palace and bringing together 2,000 delegates, 700 operators and 50 specialist speakers.
Simon Westbury, Strategic Advisor to the global betting and entertainment company 1xBet, is one such industry expert, and Simon takes part in a panel discussion on Sports Betting and Ambassador Partnerships, discussing how partnerships with world-class stars can enhance player engagement and facilitate entry into new markets.
Simon says: “I am delighted to be attending SBC Tbilisi, which always promises to be a highlight of the event calendar.
“I look forward to participating in a panel with the legendary Alessandro Nesta to discuss how 1xBet has successfully worked with some of the biggest global sports brands, to enhance trust in our market leading product whilst benefitting the development of sport globally.”
1xBet has achieved significant success in its collaboration with elite sports brands, including FC Barcelona, Paris Saint-Germain, Italian Serie A, FIBA, Volleyball World and CAF. The clubs and organisations within the company’s network are of interest to hundreds of millions of sports fans across all continents.
Such an impact opens up unique opportunities for 1xBet partners to earn money through the 1xPartners affiliate program. The bookmaker’s global presence enables partners to successfully operate in over 150 countries and receive lifetime commissions of up to 50% for each player they refer.
1xPartners is a flagship product in the affiliate marketing sector. The program has been operating for over nine years, offering more than 250 withdrawal methods and exclusive conditions for VIP partners, and is the optimal choice for anyone looking to build a business in the iGaming field with an industry leader under the most favourable terms.



