Leading sports betting and iGaming software provider, Altenar, has expanded its product offering with the launch of Bet Builder Boost, a powerful new feature designed to elevate the Bet Builder experience for both operators and players.
By integrating boosted odds into its Bet Builders, Altenar offers an exciting new betting option that enhances the user experience, particularly for pre-live markets. It also enables operators to increase player retention without sacrificing margins.
Bet Builder Boost builds on the success of Altenar’s upgraded Boosted Odds tool and has seen significant adoption among operators and end users, making it a key driver of the provider’s sportsbook product offering. Operators have the same range of options available with the Bet Builder Boost as they have with the Boosted Odds tool, including three different levels of boost, a Bet of the Day feature and limited-time elements.
Dinos Doxiadis, Director of Product (Sportsbook & Data) at Altenar, says: “With Bet Builder Boost, we are giving operators a way to excite their player base and offer an enhanced experience that drives engagement.
“It is an important tool for differentiation in an increasingly competitive market. By introducing boosted odds in this way, we help operators build more personalised and attractive offerings while maintaining control over their sportsbook profitability.”
