German esports data company Bayes Esports has strengthened its C-Level management team by bringing in York Scheunemann, formerly of Google, as its new Chief Operating Officer.
Scheunemann will be responsible for accelerating the growth of Bayes. This includes leading its sales, marketing, communication and people & culture activations.
Scheunemann has accumulated over 20 years of management experience in digital business with a focus on sales, digital education and business development. Previously he held leading positions at Google for 12 years and was the VP of German global market research platform, Appinio.
The newly appointed COO commented: “I am fascinated by the esports industry’s explosive growth, diverse landscape and ever-changing profile. An industry this agile, innovative and progressive, needs companies like Bayes Esports and I am excited to join the team on its growth and expansion journey.”
Amir Mirzaee will now take over the duties of Chief Commercial Officer. Mirzaee has been with the company for over two years, joining in July 2020. He will also keep his position as Managing Director.
















