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BETER Live redefines landscape with in-house promotions engine

BETER Live redefines landscape with in-house promotions engine

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BETER Live, leading provider of premium live content to operators in core markets across the world, has launched a bonus engine that includes two exciting new features that take the player experience to the next level – Bet & Get and Tournaments.

Bet & Get enhances player engagement by allowing them to place a bet and receive an exclusive bonus. This bonus can be converted into real money as soon as the wagering requirement is met.

BETER Live has ensured the feature is highly flexible, so it can be customised by targeting diverse groups of players, setting bonus limits, wagering amount, games, payout etc.

In addition, an exciting Tournaments feature aimed at increasing bettors’ retention has been rolled out. For the player, there’s no need to click anything as they are automatically opted-in to the tournament. For the operator, there is unrivalled flexibility with them able to determine the prize pool, promotion period, modules of earning point, terms and conditions and more.

Players earn points in many different ways by playing BETER games, and the more points they earn, the higher up the leaderboard they climb and the bigger the prizes they can potentially win.

Anna Vikmane, Director at BETER Live, says: “We work hard to continually bring  products and experiences to market that enhance gameplay without interrupting it, and with our bonus engine featuring Bet & Get alongside Tournaments we have done just that.

“The flexibility built into each product means that operators can customise our new features to meet the specific needs of their players and deliver experiences that hit the mark.

“They can be incredibly granular with the bonus offered, segmenting players into distinct categories and targeting them with dedicated promotions and tournaments. This is unique in the live space and is why BETER Live is in such high demand.”

Edvardas Sadovskis, CPO at BETER Live, adds: We have developed an in-house promotional engine that allows us to build any kind of promotional tools on our platform. Our partners are pleased that all promotional features are fully automated, from pop-up messages to final prize payouts and congratulations messages.