British bookmaker Betfred has unveiled a new OpenBet-powered retail sportsbook in Louisiana through a partnership with Paragon Casino Resort. The first bets were accepted on October 6th at the Draft Room at Paragon Casino, which features theatre seating and a video wall, with betting available at counters and kiosks. The Paragon was opened in 1994, by the Tunica-Biloxi Tribe of Louisiana, and resort owner Chairman Marshall Pierite said: “As a native Louisianan and Chairman of the Tunica-Biloxi Tribe of Louisiana, I am thrilled to help usher in sports betting to our state. This partnership with Betfred Sports promises continued success for Paragon as we continue our mission to provide a first-class gaming destination and vacation experience to our neighbours and guests coming to Central Louisiana.”
“Louisiana is an exciting opportunity for Betfred Sports to continue its expansion in the US after successful launches in Iowa, Colorado and Pennsylvania,” said Betfred Group Chief Operating Officer Mark Stebbings. “We look forward to utilising our 50 years of bookmaking experience with our fantastic partner, Paragon Casino Resort, to bring the best sports betting experience to bettors in the State.”
Cathryn Lai, Chief Commercial Officer for Scientific Games’ OpenBet, added: “The introduction of legalised sports betting to Louisiana is a major boon for Paragon Casino Resort and we are delighted to be working with Betfred to bring the widest range of opportunities to its customers. We look forward to a long and fruitful partnership in a State that has a big future within the sports betting landscape in the US.”