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Betinvest delivers eCricket tournaments to a global audience

Betinvest delivers eCricket tournaments to a global audience

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In response to growing demand from Southern Asia, global iGaming service provider Betinvest has enhanced its eGames offering with the introduction of eCricket from Esports Pro Club. Betinvest clients now have access to six major eCricket tournaments, the English Cyber Cup, the Bangladesh Cyber Cup, the Australian Cyber Cup, the International Cyber Cup, the Indian Cyber Cup and the Pakistan Cyber Cup. This represents over 1,000 unique eCricket matches each monthly, available for 15 hours each day.

eCricket betting markets are similar to real-life cricket, with two in pre-match and four in live action. Each of these tournaments is conducted in the Five5 format, making the average match duration 20 minutes.

“Betinvest aims to address the need for tailored content solutions that meet the individual needs of our clients and their customers, regardless of where they are in the world,” said Kateryna Tkachenko, Head of Marketing at Betinvest. “Exclusive partnership agreements with young, yet ambitious and impressively fast-growing esports leagues, like Esports Pro Club, were a part of a content-driven strategy adopted at the end of 2020. Looking at the league’s accomplishments after less than a year, we are confident that  it was a significant step in the right direction.”

Esport Pro Club also conducts regular tournaments in eFootball, eSoccer, eBasketball and eFighting, totalling over 5,000 unique matches every month, all available to Betinvest clients through the eGames content solution.