Leading global gaming affiliate program, Boomerang Partners, has been nominated for Affiliate Program of the Year in the annual Global Gaming Awards EMEA 2024, following the brand’s impressive achievements in 2023.
Back by solid results, Boomerang’s Affiliate Program approach expanded its network from 2,200 to over 5,200 traffic partners and extended its reach to over 70 global locations in 2023.
This numerical growth was matched with high-quality maintenance, consistently generating over 15,000 top-tier FTDs monthly and achieving conversion rates of 35% click-to-deposit and up to 70% registration-to-deposit. In 2023, Boomerang distributed over €50m in transparent payouts to its partners and awarded the most active partners.
Vitalii Prokofev, CEO of Boomerang Partners, says: “Being shortlisted validates our commitment to our partners’ success through openness to affiliates of all sizes, AI retention tools and Big Data insights, with our transparency, customised promotions above-market commissions and traffic championships for our partners.
“Looking ahead to 2024, we aim to grow by 30%, launch 20 new products globally and welcome more partners, continuing to set the affiliate programs standard in the gaming industry”, –
The Global Gaming Awards EMEA, powered by Gambling Insider and independently adjudicated by 50 С-Suite judges with KPMG oversight, are highly respected in the industry. They recognise the industry’s strongest performers and are considered the most trusted.
The Affiliate Program of the Year winner will be announced at an invitation-only ceremony at London’s Hippodrome Casino on February 5th, 2024, during ICE week.