SBC Summit Malta, formerly the CasinoBeats Summit, will build on its strong foundation in casino innovation by providing its 5,500 attendees with a comprehensive overview of the latest trends, technological advancements and strategies shaping the casino industry’s future.
The dedicated Casino Product Excellence conference track takes place on Wednesday, June 11th, at the InterContinental Hotel in St. Julian’s, Malta, kicking off the event’s first core day.
Rasmus Sojmark, Founder & CEO of SBC, says: “CasinoBeats Summit may have evolved, but so too have the trends and challenges faced by those operating in the casino space.
“New technology, shifting player habits and evolving regulations are constantly reshaping the industry. While the agenda is expanding to cover disciplines beyond casino, we will still explore this vertical in depth with dedicated content.”
Attendees can look forward to in-depth discussions on the rise of sweepstake casinos, the influence of video games on slot machines and strategies for developing games that engage seasoned players while attracting new audiences.
The panel titled Over Gamification of Slot Games? Are we Moving Too Far Away From the Traditional Game will explore the excessive addition of gamification features in slot games. Experts Michael Foster (FEG) and Dr Eyal Loz (Ruby Play) will examine the impact of these new features on player engagement and whether these additions enhance the overall gaming experience or cause a disconnect amongst core players.
Art of the Sequel: Balancing Innovation, Success and Influencer Impact on Gaming Audiences will offer strategies for revamping established and successful games through new features and marketing. Chris McGowan (Scatters), David Fall (ELA Games) and Alexandru Ababei (LeapSquare) will provide insights on how studios can better align with shifting player preferences, leveraging influencers to promote new titles and strategies for striking the right balance between attracting new audiences and catering to existing fans.
Platforms and Aggregators: Catalysts or Constraints in the Gaming Industry’s Future? will examine whether platform providers and aggregators still offer the same value for operators in 2025. Ewa Kaźmierska (ELA Games), Kristina Murgovska (Rhino Entertainment) and Jovana Popovic-Canaki (iGP), will discuss the advantages and disadvantages of using these providers and their influence across the industry.
As well as the Casino Product Excellence track, delegates will have the chance to attend dedicated tracks covering Regulation, Affiliation, Sports Betting, Marketing and Payments. The event will also feature two dedicated Workshop Rooms, offering delegates a more hands-on learning experience.
Book your tickets for SBC Summit Malta HERE and don’t forget to enter Promo Code GGNPARTNERVIP at the checkout to secure the maximum possible discounts.
