Content has always been King
In the gaming industry, one of the oldest cliches in the book is that ‘Content is King’. Well of course this is the case, as
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In the gaming industry, one of the oldest cliches in the book is that ‘Content is King’. Well of course this is the case, as
How does BETER’s position today compare to January 1st 2022? The past 12 month have seen us face our greatest challenges to date, which we
There may be some who think we give too much ‘airtime’ to certain sectors of the industry, but the pace of change is faster than
The importance of effective PR When I was fresh out of college, I was taken out to lunch by a veteran copywriter as part of
There is always a hint of excitement when any new kid arrives on the block. They can bring a freshness to proceedings, adding something different
Adam Warren is Managing Director of Greentube Malta. Following swiftly on from Greentube’s successful acquisition of Admiral Sport in Italy, Adam outlines his thoughts on
We keep on promoting the message to the traditionalists across the betting and gaming industry that those who continue to ignore esports, or pay it
With thoughts now dominated for the next couple of weeks by G2E, we thought you might want to cast your minds back to a time
Following on from G2E Asia, where the BETER team exhibited for the very first time, Global Gambling News caught up with the company’s Chief Revenue
It is a fact that in today’s business world, technology enables every aspect of marketing. Design, video and content tools drive experience and digital data
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