Matias Montero has been named Managing Director for Latin America at EveryMatrix. He will spearhead the company’s expansion efforts in the region, building a strategic hub to enhance the group’s influence across Latin America.
Montero brings two decades of industry knowledge, having served as COO and CRO at Vibra Gaming. During his tenure, he was instrumental in expanding Vibra’s regional reach and advancing proprietary game development. He also launched a solutions division catering to local operators with tailor-made platform technology. His track record in sales, product development, marketing and business growth underscores his suitability for the role.
Located in Buenos Aires, Argentina, Montero will report to EveryMatrix’s Group Commercial Director, Daniel Clark, who expressed enthusiasm about Montero’s appointment, saying: “We are delighted Matias has joined our global commercial team as we grow our presence in Latin America with local expertise across a multitude of disciplines.
“Our approach to market building always starts with engaging the industry’s best and brightest local talent and I am confident that with Matias’s experience, connections and deep knowledge he will rapidly grow our turnkey platform product offering across territories we have identified as vital to our success.”
Matias Montero adds: “I am thrilled to join the company, and the timing could not be better with many local and international brands needing to scale up their operations as player volumes and demands for richer experiences increase, regulation continues to evolve and more innovation is required to stand out.
“This is precisely where EveryMatrix comes in with proven turnkey platform technology solutions that consistently generate results for the world’s biggest brands, overcoming operators’ biggest challenges and taking customers to the next level.
