GR8 Tech has joined with Gaming Operations Academy (GOA) to launch the Advanced Sportsbook Management course for experienced professionals looking to improve their sportsbook strategy.
Designed for decision-makers and senior professionals, from sportsbook managers and marketing leads to founders and C-level executives, the course goes far beyond basics, diving deep into strategies for standing out in a saturated market, boosting player retention, controlling margins, enhancing UX, refining acquisition tactics, designing gamified experiences for next-gen players and more.
Kyle Lawson, a seasoned sportsbook manager and business analyst with 10+ years of experience leading pricing strategies, risk management and sportsbook teams across both crypto and fiat brands, hosts the course.
Vlad Andrusenko, GR8 Tech’s Head of Sportsbook Product and Kateryna Shevchenko, CRM Product Manager join Kyle to bring their expertise to the course with exclusive insights and live product demonstrations.
Kateryna Shevchenko says: “Many experienced operators reach a point where their current tools limit their growth. They have tried a lot but still hit a glass ceiling. GR8 Tech’s sportsbook-driven solutions are built to break through that.
“From personalized odds and content to advanced player segmentation and journey building, we offer a toolkit designed for sustainable, scalable success. I look forward to diving into these capabilities during the course and showing operators how they can unlock new levels of performance,”
To kick off the program, GOA is hosting a free webinar-style workshop, Advanced Sportsbook Management: Winning the Market at 4:00pm (CEST) on May 6th.
The workshop will tackle some of the industry’s most urgent challenges, including market saturation, player retention and operational efficiency, and offer a sneak peek into the full training agenda.
Don’t miss this opportunity to learn from industry leaders and set your sportsbook up for long-term success in 2025 and beyond. Register for the webinar HERE
