Light & Wonder, formerly known as Scientific Games Corporation, has announced that the significant increasing of the scope of its iGaming content capabilities with the acquisition of Playzido, a dynamic content creation platform provider and game supplier.
Playzido’s proprietary RGS platform is one of the best in the iGaming industry for rapid custom game development. The open and agile platform will accelerate the pace at which Light & Wonder can partner with game studios and operators across the globe to co-create new and exclusive content for players.
This will provide a faster route to market for creative studios who do not own their own development platform, who can now utilise Playzido’s advanced technology to rapidly develop exciting and engaging content and take advantage of Light & Wonder’s regulatory-ready OpenGaming™ aggregation platform to distribute more games than ever across the company’s operator network.
Operators will be provided with new and exciting content, marking another step towards Light & Wonder’s vision of becoming the leading cross-platform global game company.
Dylan Slaney, CEO at Light & Wonder iGaming said: “The Playzido deal is a perfect example of an acquisition that dovetails with our global strategy, demonstrating yet again our commitment to make targeted value-enhancing investments designed to advance our cross-platform content capabilities. Playzido’s platform is one of the best in the industry and we are delighted to be able to harness that technology to help studios and operators globally to develop and distribute game content that will continue to resonate with players. Light & Wonder is the go-to partner for game development and distribution globally, delivering the perfect combination of technology, network and services.”
Playzido founder, Stuart Banks, added: “This deal is testament to the drive and dedication of our team, who have been committed to building a fantastic games platform that allows independent studios and operators to bring their creativity and innovation to the global gaming market. It is the perfect moment to become part of the Light & Wonder family, with the distribution power of OpenGaming and their regulatory expertise, we can look to accelerate quickly by bringing on board more studios than ever before. The synergies behind the acquisition are clear and we will now turn our attention to extending our reach across markets across the world.”
