Crypto Assets

Light & Wonder extends Entain retail partnership to 2030

Light & Wonder extends Entain retail partnership to 2030


Games supplier Light & Wonder, formerly Scientific Games, has secured a long-term extension to its retail server-based gaming partnership with retail bookmaker, Entain.

The new agreement will see Light & Wonder continue to supply over 10,000 terminals to the Coral and Ladbrokes branded Entain licensed betting offices in the UK and Ireland through to 2030. Light & Wonder will also supply a range of games from its global portfolio, including titles such as Lord of The Rings and 777 High & Mighty.

Light & Wonder’s content aggregation platform will also provide Entain with access to a library of over 3,000 third-party game titles from leading studios, complemented by player engagement features and responsible gaming tools.

Andy Hicks, Managing Director of UK & Ireland for Entain Retail, commented: “Our stores provide an engaging and differentiated experience for our customers, and Light & Wonder enhances that with the industry’s best gaming machines backed up by a great range of leading games, service infrastructure and support.”

Simon Johnson, Senior VP & Managing Director EMEA at Light & Wonder, added: “We are delighted that Entain has chosen to continue our partnership through to 2030. Our teams have more than 20 years of history together and we’re excited about supporting Entain through their next phase of growth and innovation. The future is exciting for both Entain and L&W.”