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Pinnacle selects CashtoCode for instant sports betting and esports betting payments

Pinnacle selects CashtoCode for instant sports betting and esports betting payments


CashtoCode, the payments service for online igaming operators, has announced a new partnership with Pinnacle, one of the biggest names in igaming and the emerging esports betting industry. CashtoCode’s instant eVoucher service is now available to all Pinnacle’s worldwide sports betting and esports customers. With its global mobile-first user base, Pinnacle will benefit from a payments partner that understands the complex payment regulations in key international markets, and can deliver secure, reliable, and instant online payments for all its players.

eVoucher by CashtoCode offers instant deposits via a simple code, similar to an ecommerce gift voucher. It can be bought online from large international platforms and redeemed at a number of igaming operators, now including Pinnacle. For operators, it is a straightforward new deposit option that allows them to go live in multiple regions at the same time. Existing CashtoCode partners can also enable CashtoCode eVoucher via their existing integration. For players, it is a seamless and secure payment experience that ensures funds arrive in their igaming accounts instantly.

“We are very excited about the potential of our eVoucher solution for the global igaming market,” said CashtoCode CEO, Jens Bader. “It enables operators to go live in multiple, distinct regions at the same time, all with a single solution. For customers, it is an incredibly reliable and secure deposit option, while also being very easy to use.”

“We strive to be innovators in the igaming industry and were among the first operators to recognise the esports opportunity back in 2010,” added Isabelle Delisle, Global Head of Payment Solutions at Pinnacle. “It is important for us to find the right technology and payment partners to maintain this position across different markets and demographics, and we are confident we have found that in CashtoCode. We want to give our players more choice and we believe they will appreciate the ability to make payments instantly online via a simple eVoucher code, a customer journey familiar to millions around the world.”