White label and platform provider ProgressPlay has hit record heights driven by technology upgrades and capacity-building begun in 2022.
At ICE 2023, the upgraded platform made its debut, offering powerful features and functionality that interface with any third-party provider. It is the ideal ‘blank slate’ for operators to quickly develop and introduce new casino brands.
The company was rapidly recognised for this breakthrough, shortlisting in the EGR Awards in multiple categories and attracting a shortlisting for new data-driven Responsible Gambling software.
Future-centred thinking and ambitious AI product development attracted a raft of operators and partners at shows throughout the year, including ICE, iGB Live!, SBC Barcelona, SiGMA Balkans and SiGMA Europe.
ProgressPlay’s iGaming platform provides operators with a powerful real-time AI-driven proprietary flow tool for optimising the performance of an online casino in a dynamic data ecosystem. Real-time player interaction provides compliance teams with the information to manage and interact with players.
At the end of the year, the company boosted its sportsbook content with the introduction of UK horse and dog racing, giving operators significant new market segments to target with their offerings.
ProgressPlay’s combo sportsbook and comprehensive turnkey solution, including casino platform, player management, payments module and affiliate software is designed to boost operators seeking to effectively drive both revenue and efficiency with the latest technology.
Marina Nahhas, Sales Manager at ProgressPlay, says: “ProgressPlay’s latest tech offers a comprehensive gaming management solution across multiple channels and products hailed as the future of casino management. We are delighted with the great strides we have taken this year and look to build on that in 2024 starting at ICE.”
ProgressPlay’s sportsbook offers over 30,000 live betting markets and services across 20 languages while the latest platform offers a slick AI-driven UI/UX, and extensive value-added services alongside thousands of casino games, including slots, online casino, live casino, poker, table games and sportsbook, across all devices and currencies.
Itai Loewenstein, ProgressPlay CEO, adds: “Over 150 online casino brands have partnered with ProgressPlay, covering a unique combination of casino games and sports betting. This is for the simple reason that we don’t rest on our laurels, which has resulted in this major uplift in 2023.
“We are pushing to shape the future of this industry and enable elite performance from our casino cluster.”