As operators across the Americas face growing pressure to identify gambling-related harm earlier and build safer player journeys, SBC Summit Americas will place player protection firmly at the centre of the conversation through its dedicated Player Protection Symposium.
Taking place on Wednesday, June 10th, the symposium will bring together operators, regulators, responsible gambling specialists and technology providers to explore how smarter technology, clearer communication and more coordinated self-exclusion frameworks can help the industry move beyond compliance-driven approaches towards more proactive player protection strategies.
Rasmus Sojmark, CEO and Founder of SBC, says: “Player protection works best when it is fully integrated into the player experience.
“Players need clear information, timely support, and tools that are easy to understand before problems escalate. For operators, that means considering responsible gambling at every stage of the player journey, from the first message a player sees to how support is provided when risk appears.
“This symposium will explore what that looks like in practice and how the industry can build safer, more consistent player experiences across the Americas.”
Smarter Engagement, Safer Play: Rethinking Responsible Gaming will examine how operators can use technology to make player protection more proactive and naturally embed it into the player experience.
Cristhian Cardenas (Rushbet), John Parsons (Trustly), Paula Murphy (Mindway AI), Christopher Schroder (Colorado Division of Gaming), Phil Sherwood (PrizePicks) and Adam Warrington (Underdog) will discuss how AI, behavioural data and stronger cross-department collaboration can help operators identify risk earlier and support players across the customer journey.
Clearer Messages, Safer Players: Streamlining Responsible Gambling and Self-Exclusion through Coordinated Communication and Smarter Technology will tackle how operators can create a more joined-up approach to player protection. Christopher Hebert (Louisiana Gaming Control Board), Tom Sage (Sports Betting Regulators Association), Shane R. Saum (Dabble), Dr. Jennifer Shatley (Responsible Online Gaming Association) and Michael Soll (ICRG) will discuss whether the industry can work together to create a unified player protection framework which is simple and easy to access for at-risk players.
More than just a conference, SBC Summit Americas will also give delegates access to companies developing the compliance, identity, fraud prevention, payments and risk-management tools that support safer gaming environments. Exhibitors, including Advanced Compliance Tech, GBG, GeoComply and SEON, will showcase solutions relevant to player protection, from risk detection and identity checks to compliance controls and safer operational processes.
