SCCG Management has appointed Ivo Dimitrov as Vice President of Strategy & Operations, effective immediately. With over 18 years in sports betting and operations, Dimitrov will enhance SCCG’s strategic advisory and partnership initiatives across regulated markets, focusing on Operational AI implementation.
Ivo Dimitrov brings extensive experience to SCCG, joining from Pragmatic Play Sports where he was Senior Sportsbook Operations Manager. At Pragmatic, he pioneered a cross-functional role central to the B2B sportsbook business, overseeing operational processes and vendor relationships.
His efforts led to cost optimization and improved alignment between product, trading and finance. Prior this role, Dimitrov spent over six years at Sportradar, taking on leadership positions in product and operations. He managed product launches across various jurisdictions and spearheaded retail innovation in international markets.
Earlier in his career, Dimitrov was the Managing Director and Head of Online for a prominent sports betting operator in Southeast Europe, significantly boosting the company’s online operations through digital marketing and strategic expansion. His professional journey also includes strategic consulting at Affinia Volo in New York and equity research at GLG Partners, a hedge fund in London, providing him with a solid foundation in commercial strategy and capital markets.
At SCCG, Dimitrov will focus on strategic advisory, go-to-market execution and partnership development. A key aspect of his role is driving the implementation of Operational AI, utilizing intelligent automation and predictive analytics to enhance decision-making and operational efficiency for client partners.
He will operate from SCCG’s European base, contributing to the firm’s global presence and supporting its expanding portfolio in sports betting and iGaming.
Stephen Crystal, Founder & CEO of SCCG Management, says: “Ivo is exactly the kind of leader we need as SCCG continues to expand its global reach. He combines deep sportsbook expertise with sharp commercial instincts and real operational credibility.
“He has built products, managed vendors, launched in new markets and driven commercial results at every stage of his career. This end-to-end experience is rare and valuable. I am thrilled to welcome him to the team at a moment when SCCG is moving faster than ever.”
Ivo Dimitrov adds: “SCCG’s ability to connect the right people, products and opportunities across the global gaming ecosystem is unmatched, and the breadth of what the team is building right now is exactly the environment I want to contribute to.
“I am excited to bring my operational and strategic experience to the team and to help SCCG’s client-partners navigate the next wave of growth in sports betting, iGaming and beyond.”



