Sports Information Services (SIS), leading provider of 24/7 live betting content, has partnered with global sportsbook operator, Novibet, to bring esports competitive gaming to its betting portfolio.
Novibet customers in LatAm and Europe will have the opportunity to bet on over 200,000 annual eSoccer and eBasketball games played by SIS’ H2H Global Gaming League, which was designed specifically for sportsbooks.
SIS delivers fast-paced action and immersive experiences as highly skilled gamers take part in competitive games. The end-to-end solution is proven to boost operator value by up to 10% in the corresponding sports vertical.
SIS provides the only esports product on the market to have been awarded the Esports Integrity Commission’s (ESIC) Gold Standard, the highest possible accreditation created to set unmatched levels of integrity and safety in the industry, with trained referees overseeing every contest.
Oscar Murueta Gonzalez, Commercial Executive LatAm at SIS, says: “We are excited to partner with Novibet to bring our esports product to their customers across key regulated markets.
“This collaboration underscores our commitment to innovation and enhancing the sports betting experience, delivering content that drives value and engagement for operators and players alike.”
Giannis Paraschos, Head of Sportsbook Product at Novibet, adds: “Partnering with SIS enables us to enhance our sportsbook offering with a dynamic and high-performing esports product suite.
“SIS’ eSports content perfectly aligns with our mission to deliver tailored, high-quality betting experiences, and we are confident that this partnership will resonate strongly with our customers and enhance their experience across our key markets.”
