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Soft2Bet’s Betinia shortlisted in five EGR Marketing & Innovation Awards categories

Soft2Bet’s Betinia shortlisted in five EGR Marketing & Innovation Awards categories

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Soft2Bet, leading provider of iGaming turnkey solutions, is delighted to announce that Betinia, its renowned brand in Denmark and Sweden, has been shortlisted in five categories of the EGR Marketing & Innovation Awards 2024.

The nominations are recognition of the incredible work that has been achieved by the Betinia team in two of Europe’s most competitive and regulated markets. The shortlistings are in the following categories: Best Native App, Best CRM Campaign, Innovation in Sports Betting, Innovation of the Year and Responsible Gambling Marketing Campaign of the Year.

Oksana Tsyhankova, CMO of Soft2Bet, says: “Being shortlisted in five categories is a great achievement and huge credit goes to our technical, product and marketing teams.

“Betinia’s success in two of Europe’s most competitive and regulated markets is also highly satisfying because it showcases our B2C expertise in driving engagement, retention and revenues.”