SOFTSWISS has appointed Max Trafimovich to the role of International Non-Executive Director, providing strategic oversight and independent counsel on business-related matters.
Max has been an integral part of SOFTSWISS since 2013, starting as a Business Development Manager and advancing through key roles including Sales & Marketing Director and, most recently, Chief Commercial Officer.
Throughout his tenure, he has been instrumental in driving the company’s expansion into new markets, playing an important role in mergers and acquisitions, and significantly contributing to SOFTSWISS’ growth and success.
Ivan Montik, Founder of SOFTSWISS, says: “Max’s deep understanding of our business and his brilliant business skills have been invaluable assets to SOFTSWISS.
“We are confident that in his new role, he will continue to provide insightful guidance that will propel our company to new heights.”
Max Trafimovich adds: “As SOFTSWISS continues moving forward with steadfast ambition, I am excited to take on this new challenge.
“This role offers a unique opportunity to look at the business from a wider perspective; to spot patterns, connect the dots and bring forward transformative ideas. I look forward to contributing to our long-term strategy in a more independent and cross-functional way.”
Max will be representing SOFTSWISS at the upcoming SiGMA Americas Summit, taking place over April 7th to 10th, at the Transamerica Expo Center in São Paulo, Brazil.
On-site, he will work with a diverse team of SOFTSWISS professionals from various departments, including Rubens Barrichello, Non-Executive Director in Latin America, who will be at SOFTSWISS Stand M85 and deliver a keynote address at the conference.
