Premier fan engagement platform, Tally Technology (www.playtally.com), in partnership with Concacaf (Confederation of North, Central America and Caribbean Association Football), has launched a comprehensive entertainment program for the 2023 Concacaf Gold Cup.
Tally is offering a prediction game (concacaf.predictionsgame.com) for fans throughout the tournament which comes to a climax with the Final on Sunday July 16th, at SoFi Stadium in Inglewood, California.
“Since working alongside the great team at Concacaf, they have been highly committed to engaging with their fans on an elevated level, and this campaign for the Gold Cup is yet another example of that commitment,” says Brad Vettese, CEO of Tally.
“A program like this connects with fans at several levels, both in anticipation of the event and throughout the tournament on the world stage.”
Used by broadcasters, leagues and teams to drive fan engagement and retention through prediction games and trivia, Tally’s platform is designed to create new revenue streams through sponsorship activations, player conversion and data creation.
Tally has recorded more than 20m predictions from unique users across North, Central and South America. It is the fan engagement platform choice of some of the biggest names in sports, including AB InBev, Los Angeles Rams, Green Bay Packers, Buffalo Bills, Seattle Seahawks, Atlanta Hawks, Buffalo Sabres, St. Louis Blues, Ceará, Atlético MG and more.
Tally Technology was founded in 2018 as a free-to-play prediction game for brands, professional sports teams, leagues and media platforms seeking a turnkey fan engagement platform.
