On May 27th, Yerevan hosted one of the affiliate industry’s key events. The MAC Affiliate Conference 2026 concluded with a grand awards ceremony, at which 1xAffiliate was honoured with the top award, the title of Best Brand.
The company has thus reaffirmed its leading position in affiliate marketing, earning recognition from the industry community, affiliates and players worldwide.
Three days that decided the leader
From May 25th to 27th, the Armenian capital brought together the leading players in affiliate marketing for negotiations, expert panels and hundreds of business meetings. The conference served as a platform for the industry to discuss real-world experience and tangible results. The event culminated in awards for those who deliver these results. And the Best Brand statuette from the MAC Affiliate Conference 2026 is now owned by 1xBet.
What led to the victory
The Best Brand title is not an assessment of logos or marketing budgets. It is recognition of the day-to-day work: product reliability, conversion quality, speed at which partner issues are resolved and the level of trust players have in the platform.
Today, the 1xAffiliate is a brand trusted by millions of players across all key markets and thousands of affiliates in over 150 countries. The development of conversion tools, technological improvements to the platform and systematic support for partners are not mere promises but rather a solid foundation for effective and long-term partnerships.
Victory achieved together
This award would not have been possible without the affiliates who work with 1xAffiliate every day: driving traffic, testing links and knowing the product inside out. You didn’t vote for fine words, but for the real experience of partnership. And it is exactly this experience that has made 1xBet the best brand at MAC 2026. Live communication, new agreements and honest discussions about the market; these are the reasons why conferences like MAC 2026 exist.
Victory belongs to us all
The 1xPartners affiliate program brings together over 500,000 partners and has been operating in the market for over 10 years. If you haven’t joined the program yet, now is the perfect time to get started. The industry’s leading brand, high conversion rates, generous terms, real-time analytics and personalized support at every stage.
Visit 1xpartners.com or contact your Account Manager to learn how effective the program is.



