Altenar is helping sportsbook clients boost customer engagement with the launch of its Betslip Boost promotional feature.
This new tool gives players the opportunity to boost their potential payout by applying the promotion to the bet of their choice, allowing them to earn extra winnings without increasing their stake. The promotion is customisable, meaning operators have control of the qualifying criteria and can use the feature to promote betting on specific bet types, events or competitions.
Once a player adds a qualifying selection to their betslip, they have the option to power up their winnings by a percentage which is also chosen by the operator. Players can tailor their strategy and look to enhance their winnings on the bet of their choosing, adding an extra layer of excitement to the user experience.
Engagement is also improved by the prospect of increased payouts at no extra cost, making the Betslip Boost a valuable tool when it comes to both player acquisition and retention.
Dinos Doxiadis, Sportsbook Product Development Manager at Altenar, says: “The Betslip Boost feature is another step in delivering cutting-edge solutions that benefit both our clients and their players. It empowers players to maximise their winnings on their choices but also enables operators to customise promotions.”
