Inspired Entertainment has signed a long-term contract extension as the provider of virtual sports to Paddy Power, operator of more than 600 licensed betting shops across the UK and Ireland.
Paddy Power is a core brand within the Flutter Entertainment group.
Brooks Pierce, President & CEO of Inspired, says: “As we have done for the past 12 years, we will continue to provide Paddy Power with our latest products and technology, giving them the advantage of our leading content for their virtual sports offerings.”
Vince Bateson, Head of Retail Gaming at Paddy Power, adds: We are pleased to extend our relationship with Inspired for virtual sports products in all our retail betting shops in the UK and Ireland.”
“Our customers enjoy virtual products and our ongoing partnership with the Inspired team ensures that we continued to provide the best possible products and experiences in the market.”
