Canada’s Loto-Québec has become the first customer to launch Inspired Entertainment’s iLottery games. Loto-Québec is a long-time customer of Inspired and currently offers their interactive casino content on its online gaming website lotoquebec.com. This latest addition provides for the inclusion of Inspired’s digital lottery games to lotoquebec.com and its Loto-Québec app, where adults in Quebec province can play online lottery games. Inspired is expected to launch its first new iLottery games, Scarab Treasures (branded Pharaon Reaction) and Fruit Drop Scatterdrops (branded Explosion de Fruits Reaction), in 2022.
“We see our entry into the iLottery market, with Loto-Québec as our first customer, as an important strategic step for our company which we are very excited about,” said Brooks Pierce, President & Chief Operating Officer at Inspired. “Our management team has extensive experience in the global lottery market, which is estimated to be worth over $300bn, and we view iLottery as a significant potential growth opportunity, poised to see higher adoption by lotteries worldwide.”
“Inspired’s online casino content has proven popular with our customers, and we are glad to be their first customer in the iLottery market,” said Anne-Marie Voyer, Director of Lottery Products & Development at Loto-Québec. “We are looking forward to collaborating with Inspired to feature some of our successful retail brands in their digital lottery games.”