ORYX Gaming, a Bragg Gaming Group company, has taken its content live in the UK, the world’s largest regulated online gaming market, with the innovative, award-winning and mobile-first online gaming group, Casumo.
Founded in 2012, Casumo is an online casino offering more than 2,000 games, and the UK launch extends the existing partnership between the two parties that saw ORYX launch its content with Casumo’s Spanish-facing brand in 2021. An initial selection of games from ORYX’s exclusive content portfolio has gone live, with additional titles, including from Atomic Slot Lab powered by Bragg, set to be rolled-out on a regular basis.
This is ORYX’s fourth go-live project in the UK in as many months, confirming the player appeal of its content in the country which is home to the largest regulated global iGaming market, and Chris Looney, Chief Commercial Officer at Bragg, says: “We continue to consistently grow our presence in the UK where our games have quickly become fan favourites following our debut in this market in January.
“Extending and strengthening our relationship with Casumo to now include the UK is a great achievement for us as the Casumo brand is trusted across a wide local customer base that we will now be able to introduce our games to.”
Josefine Hellström, Head of Casino at Casumo, added: “We are excited to further expand our partnership with Oryx into new territories and finally be able to offer our UK players the thrill of Oryx content distribution. Oryx has a fantastic content library with games that offer great entertainment to our players by adding unique features, themes and mechanics to our portfolio.”