Sports aggregation platform Odds88 is integrating its automated odds data streams with iGaming solutions provider, Turbo Stars, further enhancing the company’s sports betting offering.
As part of this partnership, Turbo Stars has expanded the number of live events its Turbo Sportsbook offers to operator clients, with a stream of consistent and dynamic content that guarantees above-industry standard uptime.
Odds88 empowers sports trading businesses to curate their ideal feed for each event, with more than 110 different sports and over 4,000 daily events available from multiple feed integrations. Through a mix-and-match approach, the company offers a range of sports and odds that appears nowhere else in the market.
Odds88’s AI-driven algorithms analyse player behaviour and preferences to create customised odds, promotions and betting markets for its partners. This will allow Turbo Stars’ operator clients to deliver more immersive and satisfying user experiences due to adaptable layouts and templates that align with market trends.
This latest agreement demonstrates Odds88’s ability to lead the charge in delivering exceptional betting journeys that allow operators to break free from a cookie-cutter approach.
Mike Forslund, Head of Sales at Odds88, says: “This agreement demonstrates the power of Odds88 to bring something new to the market and allow operators to limitlessly build new betting opportunities for players.”
Alex Kozachenko, CEO at Turbo Stars, adds: “Odds88 has enabled us to continue developing our offering in a way that addresses changes in industry trends and preferences.
“Through the platform’s robust and reliable technology, we are now able to more seamlessly meet the requirements of our partners and deliver a stronger than ever proposition.”
