Aposta Ganha, the fastest-growing Brazilian sports betting and casino site, has appointed Vitor Paulin as its new Chief Marketing Officer.
Paulin joins Grupo Aposta Ganha with 15 years of experience across various industries ranging from technology, retail, education and finance. During his career he has led strategies for business growth and revenue, products and marketing, and e-commerce, with a focus on accelerating business growth and maximizing revenue.
Vitor Paulin says: “I join Grupo Aposta Ganha at the perfect time as the business consolidates its dominant position in LatAm and as the Brazilian regulated market progresses.
“The company has progressive plans in place to deliver on its expansive roadmap and I cannot wait to play my role in ensuring we hit our key targets. A significant part of this will be heightening the platform user experience and strengthening our internal communication channels.”
Paulin is tasked with setting up and optimising institutional processes. He will also analyse potential new markets to complement growth in Brazil and Mexico, not only in iGaming but across other successful online activities.
Elvis Lourenço, Grupo Aposta Ganha CEO, adds: “We are very happy to welcome Vitor to the Grupo Aposta Ganha team and his focus as CMO will be instrumental in our next growth stage.
“His marketing experience and deep operational understanding make him ideally suited to lead our marketing going forward.”
