Disruptive sports betting game provider, ParlayBay, is to deliver its entire game portfolio to operators on the Finnplay platform, including player-centric titles Streak, Boss, Gekko, Cut and Rush.
The ParlayBay games will appear alongside numerous live sports, including football, basketball, handball, volleyball, cricket and esports – with more launches expected.
The ParlayBay products utilise an intuitive player-centric gaming experience, with a distinctive UI/UX design delivering a “high-octane” experience. The developer promises lightning-fast gameplay, consisting of short rounds with features such as re-buy, cash-out, leader boards and other enticing engagement and social tools.
Patrick Nordwall, CEO at ParlayBay, says: “Finnplay is joining us on our journey to disrupt the iGaming market by enabling distribution of our games to all operators on its platform. With operator partners across multiple regions, Finnplay’s high-tech platform allows for rapid speed to market and is perfect for our venture. This summer the industry is set to witness our introduction of outstanding sports betting games, offering players a remarkable gaming experience – and we can’t wait to get started.”
Jakko Soininen, Managing Director at Finnplay, adds: “We are always bringing the latest cutting-edge content to our operators, and this makes ParlayBay an excellent addition to our game portfolio. ParlayBay offers a unique and new sports betting game experience that is sure to drive player engagement for our operators in their respective markets.”
